Observational Study
Copyright ©The Author(s) 2023. Published by Baishideng Publishing Group Inc. All rights reserved.
World J Transplant. Jun 18, 2023; 13(4): 190-200
Published online Jun 18, 2023. doi: 10.5500/wjt.v13.i4.190
Randomized intervention to assess the effectiveness of an educational video on organ donation intent among Hispanics in the New York metropolitan area
Renee Pekmezaris, Edgardo Cigaran, Vidhi Patel, Damian Clement, Christine L Sardo Molmenti, Ernesto Molmenti
Renee Pekmezaris, Edgardo Cigaran, Vidhi Patel, Damian Clement, Christine L Sardo Molmenti, Feinstein Institutes for Medical Research, Northwell Health, Manhasset, NY 11030, United States
Ernesto Molmenti, Department of Nephrology, Northwell Health/Zucker School of Medicine at Hosftra, Manhasset, NY 11030, United States
Author contributions: Pekmezaris R, Patel V, and Molmenti E designed and supervised the study; Cigaran E conducted data analysis and interpretation, and drafted the manuscript; Pekmezaris R, Patel V, Molmenti E, and Cigaran E conducted a literature review; Clement D contributed to data analysis and interpretation; Sardo Molmenti CL revised the manuscript critically for intellectual content; Molmenti E and Pekmezaris R approved the final version of the paper.
Institutional review board statement: The study was reviewed and approved by the Institutional Review Board at Northwell Health (Approval No. 19-0009).
Informed consent statement: All study participants, or their legal guardians, provided informed written consent before study enrollment.
Conflict-of-interest statement: The authors declare that they have no conflict of interest.
Data sharing statement: The data used in this study will be made available upon request to qualified researchers for the purposes of reproducing the results or for further analysis.
STROBE statement: The authors have read the STROBE Statement—a checklist of items, and the manuscript was prepared and revised according to the STROBE Statement—a checklist of items.
Open-Access: This article is an open-access article that was selected by an in-house editor and fully peer-reviewed by external reviewers. It is distributed in accordance with the Creative Commons Attribution NonCommercial (CC BY-NC 4.0) license, which permits others to distribute, remix, adapt, build upon this work non-commercially, and license their derivative works on different terms, provided the original work is properly cited and the use is non-commercial. See: https://creativecommons.org/Licenses/by-nc/4.0/
Corresponding author: Edgardo Cigaran, MS, Research Fellow, Feinstein Institutes for Medical Research, Northwell Health, 600 Community Dr, Manhasset, NY 11030, United States. edgardo.cigaran@gmail.com
Received: March 2, 2023
Peer-review started: March 2, 2023
First decision: April 13, 2023
Revised: May 4, 2023
Accepted: May 19, 2023
Article in press: May 19, 2023
Published online: June 18, 2023
Processing time: 105 Days and 16.7 Hours
Abstract
BACKGROUND

The Hispanic community has a high demand for organ donation but a shortage of donors. Studies investigating factors that could promote or hinder organ donation have examined emotional video interventions. Factors acting as barriers to organ donation registration have been classified as: (1) Bodily integrity; (2) medical mistrust; (3) “ick”-feelings of disgust towards organ donation; and (4) “jinx”-fear that registration may result in one dying due to premeditated plans. We predict that by providing necessary information and education about the donation process via a short video, individuals will be more willing to register as organ donors.

AIM

To determine perceptions and attitudes regarding barriers and facilitators to organ donation intention among Hispanic residents in the New York metropolitan area.

METHODS

This study was approved by the Institutional Review Board at Northwell Health. The approval reference number is No. 19-0009 (as presented in Supplementary material). Eligible participants included Hispanic New York City (NYC) residents, 18 years of age and above, who were recruited voluntarily through Cloud Research and participated in a larger randomized survey study of NYC residents. The survey an 85-item Redcap survey measured participant demographics, attitudes, and knowledge of organ donation as well as the intention to register as an organ donor. Attention checks were implemented throughout the survey, and responses were excluded for those who did fail. Participants were randomly assigned two-between subject conditions: To view a short video on organ donation and then proceed to complete the survey (i.e., video first) and view the same video at the end of the survey (video last). No intra-group activities were conducted. This study utilized an evidenced-based emotive educational intervention (video) which was previously utilized and was shown to increase organ donation registration rates at the Ohio Department of Motor Vehicles. Results were analyzed using Jamovi statistical software. Three hundred sixty-five Hispanic individuals were included in the analysis. Once consent was obtained and participants entered the survey (the survey sample is presented in Supplementary material), participants were asked to report on demographic variables and their general impression of organ donation after death. The video depicted stories regarding organ donation after death from various viewpoints, including from the loved ones of a deceased person who died waiting for a transplant; from the loved ones of a deceased person whose organs were donated upon death; and, from those who were currently waiting for a transplant.

RESULTS

Using a binomial logistic regression, the analysis provides information about the relationship between the effects of an emotive video and the intention to donate among Hispanic participants who were not already registered as donors. The willingness to go back and register was found to be significantly more probable for those who watched the emotive video before being asked about their organ donation opinions (odds ratio: 2.05, 95% confidence interval: 1.06-3.97). Motivations for participation in organ donation were also captured with many stating the importance of messages coming from “people like me” and a message that highlights “the welfare of those in need”. Overall, the findings suggest that using an emotive video that addresses organ donation barriers to prompt organ donation intentions can be effective among the Hispanic populous. Future studies should explore using targeted messaging that resonates with specific cultural groups, highlighting the welfare of others.

CONCLUSION

This study suggests that an emotive educational intervention is likely to be effective in improving organ donation registration intent among the Hispanic population residing in NYC.

Keywords: Community engagement and health; Health equity; Diversity and inclusion; Health policy; Kidney donation; Minority health and disparities; Organ transplant

Core Tip: The Hispanic community has a high demand for organ donation but a shortage of donors. A study conducted in New York City found that providing an emotive educational video on organ donation before taking a survey significantly increased the odds of organ donation intent among Hispanic individuals. By providing necessary information and education about the donation process, Hispanic residents can be just as willing to become organ donors as their non-Hispanic counterparts.