Social media in cardiology: Reasons to learn how to use it

Table 1 Impact of Cardiology Social Media by conference hashtag measurement

Conference hashtag	Hashtag registration date1	Total tweets2 (thousands)	Total retweets (thousands)	Total participants (thousands)	Digital impressions3 (millions)	Visuals4 (thousands)	Papers5 (thousands)
#AHA17	06/29/17	62.0	42.4	17.4	339.1	44.5	17.7
#ACC18	12/11/17	51.4	35.6	10.1	372.5	42.2	14.8
#ESC18	12/29/17	54.5	20.0	23.8	137.5	17.9	4.6

¹Registration date reflects the date the hashtag was registered with symplur.com. Individual hashtag data is from the registration date to access on September 22, 2018;

²The total number of unique tweets since the hashtag was registered on symplur.com;

³Impressions are computed by taking the number of times an account has tweeted multiplied by the account’s number of followers repeated for all accounts, then finally summed up;

⁴The total number of times each photo, GIF, or video was shared;

⁵The total number of papers or links/URLs shared. Data from Symplur signals[23].